AdCenter is a service designed to help users improve the effectiveness of advertising on social networks.
With the help of this software, you can automate the system for managing targeted advertising in social networks.
The target audience is advertisers who want to promote their own, or someone else’s, goods or services in social networks where targeted advertising cannot be placed directly. The AdCenter system makes it possible to control the conversion and cost of a lead.
For example, you want to receive traffic at a fixed price per visitor. For this purpose, the application creates a limit on clicks on your links in such a way that as soon as the cost of a click exceeds your fixed price, your links will automatically become inactive. As a result, you optimize costs and get traffic at the best price for you.
Functions AdCenter :
- Mobile add ads;
- Define target audience — assign targeting; adjust the targeting price depending on the time of day;
- Change rates;
- Analyze conversions;
- The application calculates the cost of a lead;
- Allows you to set up the process of automatic control and optimization of advertising campaigns;
- Also gives access to detailed reporting and online statistics.
In the near future, the service will receive the following updates:
- It will be possible to automatically connect Google Analytics and Yandex Metrics;
- Tools for predicting the cost and effectiveness of advertising campaigns will become available;
- Reports will become more detailed by audience segments: by gender, age, keywords and territories.
The price includes constant management and monitoring of advertising campaigns with the help of a team of qualified company managers.
- Direct advertisers can use the service for free. They also have a discount grid depending on the budget spent.
- Agents who have accounts on VKontakte receive a monthly commission of 5% of the total budget for the previous month.
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